5 Note when optimizing your website when doing SEO services

When you start to hire companies to do your job , you need to make a specific plan. Google has started testing its first mobile phone number only. This new index will look first at the mobile version of your website for its ranking signals and fall back to the desktop version when there is no mobile version. I would like to share 5 notes that need attention when optimizing the website on google



Google has slowly moved towards a first mobile phone number for quite an hour. Google first hinted at their intention of a first mobile phone number about a year ago, but November 4 was the first time Google sent details about the first mobile phone numbers of own on the blog.

So, if you have been slow to participate in mobile phone revolutions, now is the time to take action. As mobile phones continue to dominate search, Google and other search engines will put more and more emphasis on mobile phones.

Here are five steps you can take to optimize your website for Google's first mobile phone index.

In Google's site performance for Webmasters videos (below), developing Lead Maile Ohye Tech program, said that "two seconds is the threshold for e-commerce site acceptance. At Google, we aim for less than half a second. "Users have expected the website to load quickly, and so Google. Ensuring fast loading of your website is essential for ranking on mobile phones. Here are some things to consider when optimizing your website speed.

Optimize images. Large images can slow down a website. Optimizing images to get the right size is a big win.
Reduce code size . This is the process of removing all unnecessary characters from the source code without changing its functionality.
Leverage browse cache . Resource files browse web page caching stores on a local computer when a user visits a website.
Reduce navigation . Too many redirects can cause websites to have to reload and slow down the experience.
Do not block CSS, JavaScript or images on the website
In the early days of mobile phone design, blocking these elements was helpful. They often cause problems and pull the site. This is no longer true today.

Smartphones are, in many cases, more powerful than computers owned by users. They can handle almost anything we throw at them. The GoogleBot smartphone can also handle them and want to be able to view and classify the same content that users do. So make sure you don't hide them.

Mobile Phone Design
SEO has really moved from a technical skill to an art. Today's SEO must know and understand more than just code and ranking signals; They must know how to use design that affects rankings.

Mobile phone design is an art form in and of itself. In my opinion, responsive design is the best way to go, but no matter your process, here are some tips to optimize mobile website design for search.

Never use Flash . Apple killed Flash for mobile phones. Since many mobile phone users cannot view Flash elements on their phones, you need to remove them. It's better to use HTML 5 or Java to add your cool parts.
Remove pop-ups . Leadership is important, but if your mobile website is overloaded with pop-ups, you will fail your users, and they will leave. This will ensure a higher bounce rate and lower rankings. So just dump your pop-up on your mobile phone.
Designed for "fingers." Since your mobile phone users have to navigate with their fingers, make sure your design is ". Friendly finger "casually cock also uncomfortable, so make sure they can move and tap easily.
On the optimization page
When it comes to mobile SERPS (search engine results pages), you have less room to work with. So make sure you keep your titles and descriptions short and give points.

This will help GoogleBot understand your page faster, as well as give users a better understanding of who you are. This will result in a higher click through rate and improved rankings.

Optimized for local search
In September, Google released "Possum", a major update to local search algorithms. Mobile search is very important for businesses looking to drive foot traffic into their stores. Google's research into local search behavior suggests that local searchers are ready to act.

In this report, they show that "50 percent of consumers who make a local search on their smartphone have visited a store for a day, and 34 percent of those who have searched on one Computer / tablet has done so. ”Local businesses have much to gain from the first mobile phone index.

Here are a few things you should do to increase your mobile phone visibility:

Cities and states in the title tags
City and state in H1 title
City and state in the URL
City and state in content
Cities and states in alt tags
Cities and states in meta descriptions
Business name, phone and address
We still have to learn as much as Google adds their experiments to their mobile phone numbers. But by acting now, you can help make the case for your site and improve your vision in mobile search.

Don't wait until the first mobile indexing is "official". Now is the time to act.
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